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Pathways

Pathways ecommerce website and branding soothes and calms with artful warmth.

Instead of the text-heavy, cold presentation-style of competitor sites, the Pathways Physical Therapy site is designed with artful warmth to sooth and calm and give hope to those who suffer from chronic pain.


“This was the look I wanted: soothing, confident, inviting, supported. YOU ALL ROCK.”

Linda Craig, Owner, Pathways Physical Therapy

At one sweep of the page, you know what Pathways is about and why you want to contact them. Every element on the home page has a purpose to reinforce the messaging: the rotating photos of people who radiate "I feel good," the flowing lines and smooth curves in the background…all directly and subliminally communicate "technique," "know-how," "alignment," "light step," "find root of pain," "feel better," "feel good," "carefree."

Services Provided

Branding
Website Design
Shopping Cart Programming
Positioning / Messaging
Home Page Copywriting
Headline Writing Throughout  
Search Engine Optimization
Social Media Design



“Thanks Alex, I have to say every time I pull the work up that you are doing I SMILE since I feel the relaxation, serene, rootedness yet malleable, fluid movement that has hidden power and depth which is what everyone will receive. Thank you for your team for pulling it off.”

Linda Craig, Owner, Pathways Physical Therapy

Let’s go Ad Venturing

Ad Ventures is a savvy brand and design agency, in business since 1987, that knows how to put companies on top of their game and the competition. Ad Ventures is a savvy brand and design agency, in business since 1987, that knows how to put companies on top of their game and the competition.