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CREATIVITY AT WORK

And an Ad Venture around every corner.

Waveblade

The Waveblade Takes the Haul Out of Hull Cleaning

If you are the target audience, a boat owner or commercial boating business, you know exactly what “haul out” means.  Ad Ventures crafted all he benefit statements in this website, along with designing it from scratch and developing it.  We programmed the Magneto shopping cart so website visitors have the option of buying the Waveblade tool and parts at retail stores or online.


“We looked at a lot of portfolios, looked at a lot of agencies, and irrespective of size and dollar amounts, we thought your work represented some of the best work I have seen anywhere.”

Wendy Benge, Marketing Director, US and Europe, Waveblade Ltd.

Strategy

Revamp positioning and design that focuses on consumer benefits instead of technical features like the previous website version did.  First identify top key benefits, then present them in a light-hearted way so that the boating community target audience can relate to them.  Provide compelling reasons to buy such as "The Waveblade:  it pays for itself after just one cleaning."

Services Provided

Brand Strategy
Magneto Shopping Cart Programming
Concept Development
Competitor Research
Positioning & Messaging
Copywriting
User Interface Design
Information Architecture
CSS3 & HTML 5 Development
Wordpress Content Management


“At long last our new website is up! Designed by our incredibly creative friends at Ad Ventures, they have pulled together a user friendly attractive site that we sincerely hope you enjoy returning to again and again. Stay tuned new posts are underway!”

Wendy Benge, Marketing Director, US and Europe, Waveblade Ltd.

eCommerce

Magneto shopping cart powers Waveblade orders through.

Let’s go Ad Venturing

Ad Ventures is a savvy brand and design agency, in business since 1987, that knows how to put companies on top of their game and the competition. Ad Ventures is a savvy brand and design agency, in business since 1987, that knows how to put companies on top of their game and the competition.